maybe you should change?

here's an ad that i found really interesting for the united colors of benetton.
as you can see, the models in this ad are dressed outlandishly! i don't know that i have ever or will ever see anyone dressed this way. what this advertisemet did do though, was catch my attention. and isn't that what advertising is really all about? the way we advertise has certainly changed, but the main goal has, and will remain the same.